How it works

How cofounders settle equity, roles and exits.

You each answer privately, so neither of you shapes the other's answers. Then you settle every mismatch and both sign your Blueprint.

See the four steps
04 stepsHow it works

Four steps from first answer to signed Blueprint.

Two clipboards filled in separately, each founder answering alone
Step 01 / 04
01

Answer privately.

Each of you answers two short sets of questions, free. One covers how you work together. The other covers roles, equity, decisions and direction.

A structure examined from every side to find the gaps
Step 02 / 04
02

See every mismatch.

We list every question where your answers differ, including the ones you never talked about.

Layered pages coming together into one document
Step 03 / 04
03

Settle and sign your Blueprint.

You agree each mismatch and both sign your Blueprint. It is one document covering equity, roles, who decides what, and what happens if someone leaves.

A gyroscope keeping its balance while it turns
Step 04 / 04
04

Keep it current.

When the company changes, reopen your Blueprint and update it together.

AThe questions

What the questions ask about.

01

How much you can give

How much time and energy each of you has right now, and what happens to your judgment when you run low.

02

How you get along

How each of you reacts to stress, handles a disagreement and likes to work day to day.

03

How you run the company

Who owns which role, how equity is split and earned, who makes which calls, and what happens if one of you leaves.

BAfter you sign

Keep what you agreed in front of you.

All of these are free.

01

Roadmap

Holds your shared milestones and reminds the owner before a date slips.

02

Commitments

Pulls the promises out of your call notes and puts a name on each one.

03

Equity and vesting

Tools to split equity and set up vesting when you need them.

04

Capacity check

A short check on how much energy each of you has left, repeated when it is due.

05

Life Happens

A way to tell your cofounder when life gets in the way.

CCompass plan

One paid plan, and one session you buy once.

Compass and The Pulse come in one paid plan. The Conflict Session is paid once per disagreement.

01

Compass

A guide you can talk or type to any time. It knows your Blueprint.

02

The Pulse

A private monthly check on how each of you is doing.

03

Conflict Session

A guided session for one disagreement you are stuck on, paid once. Compass teams pay less.

How a Conflict Session works
DExtras

Games, and a coach if you want one.

01

Games

Short games like Founders Face-Off test how well you know each other.

02

A founder coach

Want someone outside the two of you in the room? We'll match you with a founder coach.

ENDStart

Start the questions and invite your cofounder.

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